Weichert Realtors Press Release
Weichert Capital Properties & Estates Rated as One of the Nation's Top Luxury Real Estate Brands
8/7/2008
MORRIS PLAINS, N.J. – For the second consecutive year, Weichert Capital
Properties & Estates, the luxury-home division of Weichert, Realtors®, was
named as one of the most prestigious real estate companies, according to the
2008 Luxury Brand Status Index (LBSI) survey.
The survey, which polled over 1,600 high net-worth American consumers,
was conducted by the independent New York-based Luxury Institute.
“We are
honored to continue to be recognized as one of the top luxury real estate brands,
as rated by consumers,” said Roger Christman, vice president of Weichert
Capital Properties & Estates. “This is a testament to the services we
provide as we continuously strive to exceed clients’ expectations with our
highly-personalized approach to the marketing of high-end properties.”
Capital
Properties & Estates has marketed homes of clients that have included Wall
Street financiers, top corporate executives, successful entrepreneurs, and
celebrities from the entertainment and sports industries. To market these multi-million dollar homes,
the Weichert division creates individualized plans that draw upon advertising
vehicles and promotional activities proven to attract buyers.
Prospective
buyers worldwide can visit the Capital Properties & Estates’ Web site,
weichertcapital.com, to access virtual tours of select properties that provide
360-degree perspectives. Browsers can
also opt to take an “audio tour” on select properties, in which extensive
photos of the luxury home are synchronized with a voice-over that walks the
visitor through key rooms, highlighting unique details and special features.
The Luxury
Brand Status Index survey measures the prestige of leading brands among wealthy
Americans. A national sample of over
1,666 wealthy American consumers, with an average income of $348K and average
net worth of $3.7 million, was surveyed online.
The Luxury Institute, which conducted the survey, is the uniquely
independent and impartial ratings and research institution that is the trusted
and respected voice of the high net worth consumer.
For more
information on Weichert Capital Properties & Estates contact Roger
Christman at 1-800-785-3000 or visit weichertcapital.com.
Weichert
has nearly 18,000 sales associates in more than 500 company-owned and
franchised sales offices in key markets throughout the U.S. A family of full-service real estate and
financial services companies, Weichert helps customers buy and sell both
residential and commercial real estate, and streamlines the delivery of
mortgages and home and title insurance.
For more information, Weichert's customer service center can be reached
at 1-800-USA-SOLD or at Weichert's Web site, www.weichert.com. Each Weichert franchised office is
independently owned and operated.
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