K. Hovnanian's® Metro Living Selects JMWeichertGroup To Market 77 HUDSON in Jersey City
2/25/2009
MORRIS PLAINS, N.J., – The JMWeichertGroup continues to
cement its reputation as the premier marketing and sales solution for
multifamily developers with its recent signing of 77 Hudson, K. Hovnanian’s
luxury condominium tower in Jersey City, N.J.
The largest
homebuilder in New Jersey and the sixth
largest in the nation, K. Hovnanian Homes retained the JMWeichertGroup to
promote the unique, 48-story, waterfront building to the New Jersey brokerage community as well as
web consumers via Weichert’s online marketing efforts. At 77 Hudson, JMWeichertGroup will leverage its
extensive network of brokers, advanced lead capture and conversion system, and
talented management and sales team as part of the company’s customized
approach.
Supported
by the resources of Weichert, Realtors, the JMWeichertGroup will market 77 Hudson to real estate
brokers and salespersons in geographically targeted areas via Regional Weichert
Broker Outreach Associates. This broker marketing network will increase traffic
and sales by conducting presentations, coordinating e-mail campaigns, hosting
broker events, and acting as a liaison between the brokerage community and the
project’s onsite sales team.
In
addition, a specialized team of Weichert sales associates will provide an immediate,
live response 81 hours per week to all incoming web forms, phone calls, and
voicemails of prospects generated by JMWeichertGroup’s marketing of 77 Hudson through
Weichert.com.
Designed by
award-winning New York architecture firm
CetraRuddy, 77 Hudson is the first building with
a glass-curtain wall exterior on New
Jersey’s Gold Coast. The project features studio,
one-, two- and three-bedroom residences with hotel-style amenities including a
30,000 square-foot outdoor rooftop park with swimming pool, hot tub, lounge
with fire pit, jogging track and dog walk, as well as a 13,000 square-foot
indoor spa/fitness center, children’s playroom, lounge, theater and game rooms.
“We are
extremely proud of the opportunity to represent K. Hovnanian at 77 Hudson,” said James
Weichert, Jr., vice president of the JMWeichertGroup. “Our collaboration in
this significant residential development project will advance the success of
both JMWeichertGroup and K. Hovnanian in New
Jersey’s growing urban marketplace.”
An affiliate
of Weichert, Realtors, the JMWeichertGroup excels at creating value for urban,
mixed-use and resort new developments through a specialized platform of
research, marketing and onsite sales. The company drives results for its
clients by combining the expertise of its superior team of new-home
professionals with the cutting edge resources of one of the largest
independently owned residential real estate companies in the nation. For more
information, visit www.jmweichertgroup.com
or contact James M. Weichert, Jr. at (973) 490-8212 or e-mail: jweichertjr@jmweichertgroup.com.
Weichert
has nearly 18,000 sales associates in approximately 500 company-owned and
franchised sales offices in key markets throughout the U.S. A family
of full-service real estate and financial services companies, Weichert helps
customers buy and sell both residential and commercial real estate, and
streamlines the delivery of mortgages and home and title insurance. For more
information, Weichert's customer service center can be reached at 1-800-USA-SOLD
or at Weichert's Web site, www.weichert.com. Each Weichert franchised office is
independently owned and operated.